How To Research A Niche Market

Finding a Targeted Niche - Magnifying GlassGetting people to your website is a very important skill. It’s not just about writing content and generating a buzz around it, although those are important skills too.

If you area small business then you have your niche figured out.  If you are wanting to start something on the web or grow what you are currently doing then keep reading and find our how to grow in your niche.

The work begins way before you start writing on your site, as you need to find the perfect niche – the subject of your website. Niche research is about finding profitable subjects that are broad enough to write enough content about, yet narrow enough for you to become an authority on the topic.

A great way to establish the popularity of a niche market is to use the Google AdWords keyword tool. Simply type in the name of the niche and you will see the number of searches performed each month, along with lots of related keywords.

If you sign in to the tool, you will also see the average price you would expect to pay to advertise on the front page of Google for each term. This should give you a feel for how much money there is to be made in the niche you have chosen to research.

There are a number of ways to find out how much competition you will face if you launch a site in a particular niche market. For a very quick and broad estimation, simply search for the niche name in speech marks in Google.

The higher the number of results returned, the more competition is out there. Of course, this doesn’t give you much insight into the quality of the competition, just the quantity.

To get a more reliable indication of how tough a keyword will be to rank for in search results, there are free tools to download, popular ones include Market Samurai and Traffic Travis. These will analyze things like how many inbound links are pointing to sites already ranking for the niche terms.

This gives a far more accurate picture of competition, but can take a while to fully research.

By doing your niche research properly, you will save time and effort. Focusing on the wrong markets will usually result in poor results, namely profit. When you find a niche market with plenty of search volume, good advertiser spend and relatively low competition, you have truly found your niche.

To Your Success,
Deb Stowers

Top 5 Traffic Methods for Targeted Visitors

trafficThis article discusses the top 5 methods of generating unique traffic to your business website to improve leads generation, sales and profit taking.

Your business cannot thrive online if you don’t know how to generate targeted traffic to your website. Here are your top 5 traffic generation gems.

1. Build an email list

After building your business website the next most important thing you need is a mailing list. A mailing list is the lifeblood of your online business sales my friend.

It is often said and rightly so that the money is in the list. You need to get a good auto-responder service provider to help manage your mailing list efficiently.

2. Start a business blog

No business can survive without aggressive marketing and promotion on and offline. The best known tool for online business website promotion is a blog. Use the blog to generate unique and high quality content focusing on your niche market.

You should also use the blog to teach and inform your target market about your product or service. The major function of a business promotion blog is to send targeted traffic to the main site.

3. Use article marketing

Article marketing is a highly effect way of generating qualified traffic to you business website. It is easy, simple and profitable method of driving useful visitors to your site.

All you need is to write unique and high quality 500 words long articles and submit them to various article directories on the internet.

These articles should have links pointing back to your business website and information about you in the author’s bio box.

4. Try Video Marketing

Video marketing is the best method that you can use to generate targeted traffic to your business site. People are lazy by nature and they prefer listening than to read articles on an irritating and tiring computer screen.

People trust human beings better than text messages my friend. A video marketing lets you communicate face to face with your customers. This helps to increase trust and thus leads conversion rates. You may want to work with YouTube.

5. Social Media Marketing

You need to open user accounts on various social media and social networks like Facebook and twitter. Social platforms are a major source of traffic if done properly and professionally.

These platforms have millions of members and if used well you can drive huge chunks of targeted traffic to your business website to grow sales and revenue generation.

To Your Success,
Deb Stowers

How To Write A Sales Page That Sells

BUY-NOW1Trying to write a sales page can be difficult. There are many things that you’ll need to keep in mind when creating a sales page, and though it may be hard, each of the tips below are surely going to help you out.

Here are the keys elements on how to write a sales page that sells!

The POPPING Headline

The headline is always the most important part of each sales page. You need to make sure that you create something that’s interesting, and a headline that will grab your readers attention.

Add words like “Find out how you can… (Fill in the Blank). Whether it’s a make money product or an ebook on singing, you need to make sure that your headline grabs their attention to keep reading.

Let them know about the benefits

When you let your readers know about what it is that you are offering them, they will know what to expect from the product.

The best part is that if they want what it is you’re going to give them, then you can be sure they will buy the product.

The special limited offer

The limited offer is what helps people think that they need to buy the product right away. When you tell them that they need it and that they only have a few days left, you pressure them into buying the product sooner, causing you to make more money. You can make a lot of money when creating a nice ebook of your own, especially if you really try the tips above.

It does take time for you to know exactly how to write a sales page that sells, but once you master these techniques, you can build an entire sales page that will always convert.

If you need help in writing sales pages please contact me and I will be glad to provide a great basic sales page at a minimum cost.  Contact me here!

To Your Success,
Deb Stowers

How To Become A Guest Blogger

If you are looking to learn how to become a guest blogger on other blogs, then you know that it is something that will truly help with your internet marketing goals.

Being able to guest blog is simply just making a post on someone else’s blog and basically reaching out to his or her readers. This is incredibly helpful because you are able to network to more people and this drives more traffic to your blog.

In order to guest blog, all you really need to do is make connections. Networking is the one thing that will really help you out when it comes to internet marketing. Though you may not be an avid blogger, this is a great way to get to know more people and these are connections that can prove to be valuable in the future.

It is a good idea to choose bloggers that have more readers than you and readers that might like your style of writing. It will not make sense for you to guest blog for a topic that you know nothing about.

Being able to guest blog has many benefits but the main one is getting backlinks. Depending on how big the bloggers website is, it can be a great way to get more exposure and to really gain more readers.

A lot of bloggers will admit that they get most of their followers from guest blogging and so you should take the opportunity every time it comes.

Though you might think it is a little scary to blog on another person’s site, it is actually very fun and it is something that most bloggers do. You can then return the favor and have that blogger guest blog on your site as well.

This is a great way to make friends and to explore more about the blogging world.  Ever want to guest blog here or on one of my other sites, , please contact me.  Let us know what you would like to learn more about.  Leave a comment or send an email.

To Your Success,
Deb Stowers

Ways To Get More Subscribers

newsletter-subscriptionGrowing your customer list can be challenging.  At times it may seem like you need to pay to get your newsletter being more noticed, but there are actually many free ways to get more subscribers.  And getting them organically is much better for your business.

Here are a couple of free ways to get more readers:

Yahoo Answers

Answering questions on Yahoo Answers or on forums is always a good way to get more subscribers.  This builds your client base in several different ways.  It sets you up as an expert in your field and draws people to your website.  Be sure to use your website in your tag line for forums or on email to get more peole to visit and sign up for your newsletter.

The truth is that these forums have thousands of people who visit them, and you will definitely find yourself gaining more subscribers almost instantly as long as you can provide a good amount of information in your answer.

Offer something incredibly huge

Tell your current visitors who haven’t signed up yet to finally join because of a big surprise you have for them in your newsletter.  Write a complete article or blog post on the *BIG* thing that you have in store, whether it’d be a brand new ebook or a free product that was being sold before.

This could be implemented so easily, and you can be getting quite a lot of new subscribers within a short amount of time.  Right now I am working on adding a free gift for subscribing.  Keep tune for more developments.

These are just small and simple tips to get subscribers for free. Of course, some work and extra knowledge will need to be involved, but you can be sure to achieve success when you really brainstorm.

As with anything you see here if you need help , just contact me and I will gladly help you.

To Your Success,
Deb Stowers

How To Create Your Own eBook

Trying to create an ebook is something that most authors want to do but they think that you will need to have a big budget. However, you simply just need to have a few things in mind before you start out and create your own ebook. 

An ebook is simply a book that is distributed through the Internet. This means that it can be shared with thousands of people and they will pay a fee to read it.  You can distribute it off your website or as the graphic suggests off the Amazon site.  You will be able to make a good amount of money and all you need to do is wait for the money to come in.

People will create an ebook for various reasons and you will need to first determine what your main purpose is and who your target audience is. Whether it is to truly educate or to simply just publicize your brand, you will need to know what your reason is before you start.

The best format to create an ebook in is PDF and this is the best and most common way to do so.  You can send them in an email after having the person pay with Paypal.  The whole process is easy to automate.

Make sure that you know what you are talking about and that you make it interesting to read and to look at.  A majority of people will be skip readers and so you will need to bold the most important things. Have pictures and graphs on certain things and remember that you can read other ebooks for inspiration.

Though your first ebook may not become a best seller, you will simply need to keep going and to realize that you must keep trying.  You can write how to books, romance novels, sci-fi novels, or just information books.  This is a great way to work on your writing talent and make some money in the process.

If you are able to make your ebook go viral, you will certainly be able to see the money come in on a daily basis and it will be because of your ebook. Make sure you repeatedly edit your ebook (or write new ones) and to simply enjoy the process.

If you need help in the publishing process, contact me.  There are lots of no cost ways to get published.

To Your Success,
Deb Stowers